Verizon Wireless Adds Free Apple Music
US’s big four wireless carriers are Verizon, AT&T, Sprint, T-Mobile and they are in huge competition. So market trends are forcing them to do new creative things to attract customers. So if someone offers you free Apple music which costs $9.99 a month, then that’s an appealing perk.
This is not a brand new offer for Verizon subscribers. Previously, the network largest in the US offered free six months of trial service to Verizon unlimited and after that, they would have to pay $9.99 a month for the music streaming service. Now the customers who are on beyond unlimited and above unlimited plans will get Apple music permanently at no additional cost.
Vice president of marketing at Verizon, Angie Klein said in a press release “when we introduced six months of free Apple music to Verizon unlimited subscribers, we said it just the beginning of a great collaboration between Verizon and Apple to bring music streaming to our loyal customers.”
In other words, if you are a subscriber then you are saving almost $120 a year on subscription. Verizon’s Go unlimited plan costs $75, beyond unlimited plan costs $85 and above unlimited plan costs $95.
For Apple, bundling its music service for the highest paying Verizon customers is an efficient way of boosting its own Apple music subscriber count.